Visual Information Specialist

Description:

DUTIES AND RESPONSIBILITIES
Responsible for developing graphics and information in print and a variety of media for even and program publicity for 7 FSS. Designs and produces logos, certificates, invitations, and advertisement copy for publication and for paid advertising. Uses sources such as former projects, advertising sources, clip art or specific directives from customers for themes and ideas. Prepares presentation slides with specific standards in layout and writing styles. Responsible for designing and maintaining the squadron website, to include updates to both the restricted and unrestricted sites. Must be able to assimilate information and add to web pages in accordance with AF instructions and guidance. Must keep abreast of changes to AFI's, manuals and guidance covering web pages and maintenance as well as ensuring all licenses, registrations and clearances for the web page are kept up to date.

Maintains squadron Twitter, Facebook, Instagram, Snap Chat Flicker, websites, web-based products, print mediums, electronic advertising mediums, social media accounts, marquee, squadron channels, email updated and current. Coordinates with public affairs or communications personnel as needed for requirements, programs and processes relating to social media. Assists in tracking marketing metrics through social media such as through clicks/customer awareness, use of tracking ratios and social media participation. Manages multiple versions of content, design, and implements new technology in social media as it is released. Recommends social media use/solutions for customers. Develops content for all customer-facing formats, including website and digital/social media. Coordinates with the necessary installation offices to ensure web pages follow all security and accessibility procedural guidance, regulations, and policies. Handles and tracks day-to-day facility updates as well as coordinating consumer requests from the web customer to the facilities.

Responsible for development, design, writing and sending of weekly e-mail, text, and website updates. Assists with the edit of all copy material for sentence structure, grammar, typos, and punctuation. Uses desktop publishing software (Quark Express, Adobe PageMaker, Photoshop, Illustrator, Coral Draw and PowerPoint) , word processing, spreadsheets, video editing, and other graphics software programs to produce a wide variety of publicity materials such as booklets, flyers, brochures, banners, posters, videos, electronic media, social platforms, and other marketing mediums/materials Must track project time consumption, account for cumulative total hours devoted to specific projects or tasks. Schedules production time on a priority-first basis to ensure that work is submitted and completed in a timely manner ensuring overall success of a squadron event. Tracks and stores projects for easy retrieval with document file and systems to maintain continuity of office efficiency. Will assist with the maintenance and changing of the Marquee. Must be able to drive a government vehicle or pickup truck in the performance of duties relating to the marketing Office such as to retrieve supplies from local area or deliver items to base locations. Performs other related duties as assigned. Occasionally required to work outside normal business hours to support unit events. May be subject to an irregular tour of duty.