Vice President Of Marketing

 

Description:

As Vice President of Marketing USA, you will own the end-to-end planning and execution of the regional marketing strategy for the USA aligned to the global brand plan, across the customer lifecycle with a strong focus on digital inbound demand generation.

Key Responsibilities
 

  • Work with global marketing team and be the voice of the US customer and ensure we are catering to the nuances of the region
  • Support global marketing initiatives and be the lead for deploying these in your region
  • Responsibility for a strategic area / projects as defined by the Global SVP marketing
  • Contribute to global campaign strategy (demand generation, retention and upsell), projects and deliver and champion the plans in your region
  • Partake in global projects as defined by the SVP Brand Marketing 30% of your time will be weighted towards global projects
  • Plan and execute regional marketing programs by close partnership with global marketing team, sales and US leadership to generate pipeline and support revenue goals
  • Predominantly focus on demand generation but build revenue opportunities across the entire customer lifecycle
  • Be the custodian of the CT brand and its consistent delivery in market
  • Manage regional marketing team covering events, campaigns and partnerships functions
     

Experience & Qualifications
 

  • Minimum 5 years experience in a senior marketing leadership role, with a track record of managing high-performing teams and driving business growth
  • Experience working in a B2B environment, with a deep understanding of target audience needs and behavior
  • Proven ability to build strong relationships with key stakeholders, including executive leadership, cross-functional teams, and external partners or vendors
  • Ability to meet tight deadlines
  • Displays accuracy and attention to detail
  • Prioritize tasks based on business objectives and targets
  • Ability to effectively take the lead on specific projects and strategies, drive outcomes, while working autonomously
  • Ability to take initiative, provide original solutions to challenges, being a go-getter, self-motivated positive attitude and ability to think outside the box, enthusiastic, dynamic
  • Proficient in using Microsoft word, excel and PowerPoint
  • An understanding of website content management

Organization Corporate Traveler USA
Industry Marketing Jobs
Occupational Category Vice President of Marketing
Job Location New York,USA
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Experienced Professional
Experience 5 Years
Posted at 2024-01-02 9:22 am
Expires on 2024-12-05