Description:
The candidate must be driven and coachable to execute the Playfly Sports Properties revenue model and to understand the distinctive relationship with the university athletics. This role will work with the General Manager to pitch and close enterprise partnership agreements. This role will also be responsible to generate incremental sponsorship revenue to meet and exceed individual and team goals. Lastly, this role will uphold and support by example a culture of hard work, creativity – always building team belief in the revenue goal.
What You’ll Accomplish
- Assist in developing and executing a sales plan
- Identify potential sponsors for Auburn Sports Properties through networking with the university stakeholders and business partners, researching local, regional and national companies
- Work with Playfly Sports Properties and Auburn Sports Properties General Manager to create sales inventory, revenue projections and overall sponsorship strategy for the university athletics assets
- Develop sales presentations for new marketing partners by incorporating research, category dynamics and a clear understanding of partner’s marketing goals
- Create sales proposals and draft/negotiate contracts
- Develop key marketing objectives with clients via thorough needs assessment and a collaborative sales process
- Entertain and cultivate sponsors in non-game related settings
- Prepare end-of-year recaps for sponsors
- Represent Auburn Sports Properties, Auburn University, and Playfly Sports Properties in a professional manner
- Research sports sponsorship industry and stay current with relevant market trends and conditions
- Understand and leverage Playfly business units in order to leverage new business areas, leads, and categories
- Prospect, meet, and close new and renewal corporate sponsorships
- Other job-related duties as assigned
What You’ll Bring
- Bachelor’s degree required
- 3-5 years of direct sales experience in the sports multi-media environment required
- Experience with integrated and “conceptual” sales
- Ability to generate and present ideas/concepts succinctly and provide creative solutions to prospects/clients
- Outstanding communication skills are essential for interactions with clients, operational leaders and other senior executives
- Demonstrated professional sales presentation skills