Description:
We are seeking experienced motivated Marketing Support to join our client in the Healthcare & Hospital System industry. Expect roughly 10 hours per week.
The successful candidate will have experience with healthcare marketing and/or industry clinical services marketing. These roles will support the Director of Marketing.
** Must have own laptop**
Responsibilities:
- Support the development of content across web, social, email and media channels.
- Maintain quality control -- obtain clinical approval and proofread details like patient appointment numbers.
- Make sure content adheres to style guidelines of social.
- Be available to interact with clinical staff to source content.
- Write thoughtful and engaging content that considers brand and style guide standards.
- Develop and maintain content calendar to support ongoing strategic content development.
- Develop compelling video content across social channels including FB/IG, TikTok and YouTube.
- Create social media content that stops viewers from scrolling past that adheres to established style guidelines.
- Monitor activities across all platforms. Interact with other users. Follow/accept followers. Surface any troubling posts.
Requirements:
- 2-3 years of experience
- Prior healthcare or pharma brand experience a must
- Must be proficient in Brandwatch and all major social platforms
- Must be an excellent writer and proofreader for content in posts
- Must use discretion and create content for a diverse audience
- Savvy in social content editing platforms like CapCut, Canva, etc.
- Knowledge of TikTok trends (and other social plafform trends) to identify opportunities and be able to generate content quickly