Social And Digital Marketing Coordinator

Description:

The Social and Digital Marketing Coordinator is responsible for helping advance the CSU Alumni Association brand and reach through the development and implementation of digital content, including social, web, and email. We are seeking a strong writer and digital storyteller who understands Ram Pride and can create content, often on tight timeframes, for our alumni – from recent graduates and young alumni, to alumni who identify as Aggies, as well as Rams. They will be responsible for content across social platforms, including dynamic, short-form videos, engaging photos and content copy, and strategy that creates space for community and conversation. In addition, they will contribute heavily to email marketing content development.

The ideal candidate has experience bringing ideas to life through various digital media and platforms, will represent the voice of the brand, has an artful eye, is up to date on social, digital, and email marketing trends, and will thrive in a collaborative environment. We’re looking for someone willing to balance both content creation and management to effectively position and promote the Alumni Association and connect alumni back to CSU.

This position reports to the Director of Alumni Marketing and Communications and will work with other Alumni Association team members on the planning and execution of a digital marketing strategy. This position will infuse diversity and inclusion into all aspects of their role to contribute to inclusive excellence and to ensure colleagues and constituents of all backgrounds feel represented and included. The ideal candidate for this position will be a consummate professional and thrive in a fast-paced, metrics and results-driven environment. Eligible candidates will understand how they can make a difference in supporting the future direction of CSU, its alumni, and students.

Required Job Qualifications

• Bachelor’s degree from an accredited university by employment start date
• Experience in social media management, marketing, communications, or related field.
• Demonstrates excellent written communication skills
• Demonstrated ability to engage and effectively communicate with diverse audiences and alumni
• Ability to work non-standard hours, including early mornings, evenings, and weekends.
• Must have a valid driver’s license or the ability to obtain a driver’s license or access to a licensed driver by the employment start date.