Mortgage Marketing Specialist

 

Description:

Are you an experienced marketing professional with a passion for the mortgage industry? If so, we have an exciting opportunity for you. First International Bank and Trust is looking for a Mortgage Marketing Specialist to support the Marketing Team.

Key Responsibilities:

  • Monitor and report Social Listening results to ensure compliance to Social Media Program.
  • Develop content and distribution strategy based on current market trends and department’s priorities.
  • Manage, maintain, and improve Salesforce Journey development and implementation.
  • Maintain a content library for Mortgage Loan Officer (MLO) use.
  • Create and manage social media communications.
  • Conduct research and analysis to identify target audience and tailor marketing campaigns accordingly.
  • Coordinate with mortgage and marketing to execute initiatives and maintain strong working relationships.

Qualifications:

  • Bachelor’s degree in marketing, communications, or other related degree; two to four years of marketing experience, or equivalent combination of education and experience is required.
  • Demonstrated marketing experience in a mortgage environment is required.
  • Knowledge of traditional and digital marketing, content marketing, and social media marketing.
  • Strong understanding of the mortgage industry, including products, regulations, and trends preferred.
  • Salesforce experience preferred.

Organization First International Bank & Trust
Industry Marketing Jobs
Occupational Category Mortgage Marketing Specialist
Job Location New York,USA
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Intermediate
Experience 2 Years
Posted at 2023-12-04 7:15 am
Expires on 2024-12-02