Marketing Specialist

Description:

The Marketing Specialist plays a crucial role in implementing and influencing the marketing strategy and branded content creation for three locations and the dozen programs of Avenidas, enabling programs, services, events, and/or products to meet organizational objectives. Reporting directly to the Vice President of Marketing and Communications, this individual will oversee content strategy that delivers compelling branding and storytelling across all channels (website, social media, print, outdoor, swag, etc.). This person will work collaboratively on a small Marketing & Communications team; oversee contractors and vendors; facilitate products with Avenidas Development and Program staff; and be expected to exercise considerable oversight and reasonable discretion with only occasional manager direction concerning all duties, including those involving monitoring budget as assigned. This individual thrives in a collaborative environment with other departments, as well as outward-facing audiences such as participants, donors, Board members, and other stakeholders. Perfect opportunity for a hands-on marketing professional who can exercise independent judgement while fostering collaboration.