Marketing Senior Specialist

Description:

The Regional Marketing Senior Specialist contributes to and executes marketing strategy for assigned regions to raise awareness and drive demand for Moss Adams in the marketplace. Working closely with the Marketing Manager and key practice leaders, the Marketing Senior Specialist promotes a focused marketing approach and leverages marketing and administrative resources for successful execution of marketing initiatives. This position understands the firm’s services, brand position and go-to-market strategies, and works collaboratively with sales and marketing colleagues as well as client service professionals.

Individuals who thrive at Moss Adams exhibit the following success skills – Collaboration, Critical Thinking, Emotional Intelligence, Executive Presence, Growth Mindset, Intellectual Curiosity, and Results Focus.

Responsibilities:

• Implement integrated marketing strategies that support practice growth goals and are aligned to the firm’s marketing and brand strategy

• Execute marketing communications to drive awareness and generate leads, including advertising, email marketing, digital marketing, webcasting and media relations

• Support effective marketing messaging across mediums, including website, collateral and proposal content

• Pursue and coordinate event, sponsorship, speaking and networking opportunities to create effective sales and marketing opportunities

• Lead marketing reporting, internal communications, and SharePoint site management in collaboration with Marketing Manager

• Use CRM and other technology tools to execute marketing programs as well as analyze and report on results

• Support marketing budget management

• Collaborate with other sales and marketing colleagues to help manage client experience and other growth initiatives within the practice

Qualifications:

• Bachelor’s degree or equivalent experience required; emphasis in Marketing or a related field preferred

• Minimum of 3 years of related experience required; experience in a professional services environment preferred

• Must be legally authorized to work in the United States on a full-time basis upon hire. Moss Adams will not consider candidates for this position who require sponsorship for employment visa status now or in the future (e.g., H-1B status)

• Ability to collaborate and work effectively across functions/departments/teams while building trusted relationships and positively influencing others

• Strong ability to understand problems, think critically, and identify creative solutions

• Organizational and project management skills with ability to own and drive project schedule from start to finish, including managing peers and individuals senior to you

• Strong verbal and written communication skills

• Previous experience with CRM systems, email marketing tools, Microsoft Office, and SharePoint desired

• Ability to travel as needed, approximately 10%