Description:
Are you a roll-up-your-sleeves person with some experience in marketing or sales? We want you! The role supports all aspects of our marketing and strategic direction: supporting marketing, product development, and sales. Specifically, you will work with a team to:
- Apply your creativity and clear-minded communication skills to write original copy in OM Seating’s friendly-but-professional “brand voice”,
- Conceptualize & Design graphics for use within our constellation of marketing touchpoints (e.g., brochures, website, newsletters, social media posts and various other digital/printed marketing tools), while also keeping in-line with our overarching visual style & “image”,
- Interpret project briefs into copywriting concepts and/or graphics storyboards to achieve project requirements,
- Collaborate with our team in planning our social media presence & posts… and then help to execute that plan!
- Collaborate within a close-knit team (that you would become a part of) on large- and small-scale marketing projects (e.g. email campaigns and landing pages),
- Use SEO principles to maximize copy’s reach and effectiveness,
- Stay current on trends and competitors within the industry,
- Play a key role in seeing projects through the whole creative lifecycle—from inception to deployment to results measurement,
- Drive brand consistency across all company communications and visuals,
- Develop concepts by hand or with various software programs, and execute original content by determining the ideal usage of color, text, font style, imagery, and layout,
- Manage the design and uploading process for all project materials, based on best practices for using a content management system,
- Support the planning and logistics for several annual trade shows,
- Support messaging around product launches and sales updates,
- Support sales teams with training materials, videos, custom product demos, and the like,
- Other duties as assigned.
Qualifications:
- Flexibility is key!
- A passion for learning and growing within a team setting,
- A Great sense of humor,
- Ability to work independently & proactively,
- Ability to work, collaborate, & thrive within a mutually-supportive team environment,
- Strong organizational & time-management skills,
- Keen eye for detail and appreciation of great design and aesthetics,
- Strong research skills,
- Solid Communication and presentation skills,
- Ability to travel, pending COVID restrictions.
Requirements:
- Bachelor’s degree (or equivalent) in Marketing, journalism, Graphics Design, English, communications, or related discipline
- 3-5 years of experience in:
-
- Email Campaigns (Mailchimp experience preferred, but not required),
- Content Marketing:
- Copywriting and Copy editing,
- Graphics Design software, including:
- Adobe Suite (Photoshop – In-Design – Illustrator),
- Social media campaigns across various platforms (specifically Instagram, Twitter, Pinterest, and LinkedIn)
- Exceptional writing, grammatical, and proofreading skills,
- Excellent communication and presentation skills
- Light coding experience a plus (HTML preferred)
- Solid portfolio of work on both Graphics Design & Copy