Marketing Coordinator

Description:

A key component of our success as a growth-oriented organization can be attributed to the strength of Marketing & Communications, part of ProgenyHealth s Growth Team. To build on this momentum, we seek a marketing coordinator who can help support the promotion of our integrated Maternity & NICU Care Management program, while also contributing to existing company marketing efforts to new and existing customers. The ideal candidate will have an understanding of healthcare marketing functions, including member/provider communications, public relations, advertising, branding, digital marketing, website development, social media and event support. The individual in this new role will have a professional, customer-focused approach and be able to interact effectively with our customer and vendor counterparts. Finally, our new marketing coordinator must be an organized multitasker, able to handle diverse projects simultaneously and meet challenging deadlines.

Responsibilities

• Collaborate with health plan marketing/communications counterparts, as well as ProgenyHealth subject matter experts and outside vendors, to support the promotion of ProgenyHealth s integrated Maternity & NICU Care Management program among our customers members, provider network, and community-based partners. This includes: marketing campaign project management; marketing program adoption, education and engagement.
• Contribute to ProgenyHealth s overall marketing efforts to new customers including compiling market research; execution of annual objectives and strategy.
• Assist with sales support activities; maintenance of internal marketing tools and marketing materials.
• Assist with internal communication projects, such as the employee newsletter, committee promotional activities, presentation support, and other communications requests from ProgenyHealth colleagues, as needed.