Marketing Consultant

 

Description:

We are currently hiring for a Marketing Consultant to join BlueCross BlueShield of South Carolina. In this role as Marketing Consultant, you will manage assigned accounts to retain and grow a book of business and will be a key contact for Plan Account Executives, Consultants, and Clients. You will also coordinate all operations and support functions to anticipate and satisfy client needs.

Why should you join the BlueCross BlueShield of South Carolina family of companies? Other companies come and go, but for more than seven decades we’ve been part of the national landscape, with our roots firmly embedded in the South Carolina community. We are the largest insurance company in South Carolina … and much more. We are one of the nation’s leading administrators of government contracts. We operate one of the most sophisticated data processing centers in the Southeast. We also have a diverse family of subsidiary companies that allows us to build on a variety of business strengths. We deliver outstanding service to our customers. If you are dedicated to the same philosophy, consider joining our team!
 

What You Will Do:

  • Responsible for the successful implementation of new clients, working with Sales Directors on the successful transition from Sales to Account Management.
  • Works with Partner Plan Counterpart on overall strategy and any Request for Proposal (RFP) or bid activity for each assigned account to assure client retention.
  • Works with Partner Plan Counterparts on RFPs and bids for existing accounts to assure retention.
  • Uses consultative sales techniques to upsell and expand the product, program, and service offerings to assigned clients in accordance with the client specific strategy and identified needs.
  • Completes the financials for all new and renewing clients in the group library.
  • Partners with the Medical Director and Clinical Analytics to provide advanced analysis on the cost and utilization patterns of clients.
  • Responsible for translation of current benefits and benefit modifications through the development of accurate reporting for each client’s benefits plan(s).
  • Quality assures the work of team members on the benefit configurations in the system.
  • Works with team members, Partner Plan Counterparts, and internal resources to provide solutions to escalated client concerns and complex client management issues.
  • Provides Value Added Consultation to Partner Plan Counterparts by being the Subject Matter Expert on products, services, and programs as well as initiatives that may cross over multiple local plans.
  • Helps mentor Service Reps assigned to his/her Book of Business.
  • Shares best practices with colleagues in account management.

To Qualify for This Position, You Will Need:

  • Five years in a sales/account management environment in as an account manager/executive or professional level Service Representative role or in a professional role in an area which supports client management.
  • Bachelor's degree OR two additional years of experience (for a total of seven) may substitute for the degree requirement.
  • Ability to develop/maintain effective relationships with groups, agents, and potential customers.
  • Knowledge of marketing principles, techniques, and the marketplace.
  • Effective presentation and customer service skills.
  • Analytical OR critical thinking skills.
  • Ability to persuade, negotiate, and influence others.
  • Excellent written and oral communication skills.
  • Excellent presence in client facing situations.
  • Ability to work independently and manage priorities.
  • Ability to work collaboratively.
  • SC Life and Health License (within 6 months of hire).

Organization BlueCross BlueShield of South Carolina
Industry Marketing Jobs
Occupational Category Marketing Consultant
Job Location Columbia,USA
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Intermediate
Experience 5 Years
Posted at 2023-05-17 5:40 am
Expires on 2024-12-05