Description:
Reporting to the Media Coordinator of the Center for Continuing and Professional Studies, the individual will be part of the CCPS Marketing Media Team. This position is responsible for maintaining all social media accounts in the Center for Continuing and Professional Studies, which includes Adult Learners and industry executives focused on the creative industries.
Responsibilities & Essential Functions:
Marketing
- Plan and schedule posts, identify trends and opportunities for engagement.
- Obtain and develop promotional materials from instructors and other stakeholders.
- Photograph, assist in planning large shoots, and develop original content for social media and digital initiatives, including video, aimed at multiple audiences.
- Organize and maintain the visual archives for CCPS.
- Edit and optimize photos and videos for social media, websites, and other digital channels using Adobe and other digital software tools.
- Create and schedule all promotional CCPS emails; maintain updated email lists.
- Design any in-house graphic collateral for CCPS. This could include posters, signs, etc.
- Assist with updating CCPS web pages.
- Assist with gathering student data and generating reports to help with promotional outreach.
- Promote CCPS events and special programs that may be outside of regularly scheduled work hours.
Administrative and Office Support
- Assist with CCPS events and special programs that may be outside of regularly scheduled work hours.
- Assist in the day-to-day functions of the office. Provide email/reception coverage as needed, including troubleshooting problems and disseminating basic information on established policies and course offerings.
- Contributes to a collegial work environment.
The preceding description is not designed to be a complete list of all duties and responsibilities required of the position; other duties may be assigned consistent with the classification of the position.