Integrated Marketing Consultant

Description:

Alpha Media San Jose, home to Bay Country (KBAY & KKDV) and Mix 106.5 (KEZR), is seeking a dynamic, results-oriented full-time Integrated Marketing Consultant who has a proven record of building and maintaining ongoing relationships with existing clients through the entire sales cycle. The ideal candidate must possess proven business development and sales experience, be a self-starter that is able to work with clients to meet marketing objectives and sell the value of Alpha Media's local radio and digital brands.

Alpha Media is a diverse multimedia company sharing your favorite music, sports, and news across a variety of platforms. Whether it’s on your phone, desktop, tablet, Alexa, Google Home, or in your car, our stations will enhance your journey. We hire and retain top talent who are unique, innovative, and vibrant. We believe in creating progressive products, world-class events, and building strong relationships in our communities.

Headquartered in Portland, Oregon, Alpha Media owns or operates multiple radio stations across the United States covering all formats. In addition to our over-the-air broadcasts, Alpha audio products can be heard across multiple platforms, including all major smart devices. Strong relationships with our listeners and clients in the communities where we live and work keep Alpha Media true to its local-first heritage.

Learn more about Alpha: www.alphamediausa.com.

Responsibilities for this position may include:

• Successfully prospect, present and close new advertisers utilizing multimedia campaign strategies for Bay Country, Mix 106.5 and Alpha’s array of digital marketing solutions.
• Understand and know how to consult on digital from managed services, such as SEO, SEM, and digital marketing assets including CTV/OTT, mobile to social and programmatic advertising.
• Lead the setup and execution of campaigns across multiple platforms.
• Ensure that company initiatives and tools provided are used and maximized.
• Participate in weekly sales meetings and training sessions.
• Outline and oversee a measurement strategy with results delivery both internally and externally.
• Provide performance analysis and end-of-campaign reporting to advertisers.
• Provide consultation and educate advertisers and agencies on best media product solutions and best practices to achieve results.

Requirements of this position include the following:

• A minimum of two years’ sales experience.
• A proven track record delivering strong and consistent sales growth while consistently exceeding revenue targets.
• Experience with digital media and attribution platforms and advertising metrics.
• Experience with influencing decision-making with advertisers.
• Ensure the attainment of monthly, quarterly, and annual budget goals.
• Strong written and oral communication skills for presentation.
• Ability to thrive in a fast-paced, high-growth, rapidly changing culture and environment.
• This position requires a fully insured personal vehicle and a valid driver’s license.