Home Health Marketer

Description:

We are seeking a dynamic and results-driven Home Health Marketer to join our team. The ideal candidate will be responsible for promoting our home health services, building and maintaining relationships with referral sources, and driving patient admissions. This role is crucial in expanding our agency’s reach and ensuring that patients receive the care they need.

Key Responsibilities:

• Business Development: Identify and establish relationships with potential referral sources, including hospitals, physicians, case managers, and community organizations.

• Marketing Strategy: Develop and implement effective marketing strategies to promote Valeri Home Health Agency’s services.

• Community Outreach: Participate in community events, health fairs, and other networking opportunities to increase brand awareness.

• Referral Management: Maintain and manage a referral database, ensuring timely follow-up and excellent customer service.

• Reporting: Track and report on marketing activities, referral sources, and patient admissions to measure success and adjust strategies as needed.

• Collaboration: Work closely with the clinical team to understand our services and communicate them effectively to potential referral sources.

Qualifications:

• Education: Bachelor’s degree in Marketing, Business, Healthcare Administration, or a related field preferred.

• Experience: Minimum of 2 years of experience in healthcare marketing, home health, or a related field.

• Skills: Strong communication, networking, and relationship-building skills. Ability to work independently and as part of a team.

• Knowledge: Familiarity with home health services and the healthcare industry in the Los Angeles area is a plus.

• Other: Valid driver’s license and reliable transportation required.