Description:
The ideal candidate will have expert knowledge of current design software and be skilled in every step of the design process, from concept to final deliverable. Collaborating with multiple teams across the company, the graphic designer should be able to take written or spoken ideas and convert them into a design that connects. The successful candidate will have a thorough understanding of branding and marketing and be able to find the right style and layout for every project.
Objectives
- Work on a wide range of projects and media, using various software programs to visualize and develop innovative graphic designs that meet business goals
- Obtain input from Product Managers to ensure that designs meet organizational standards and brand expectations, express ideas accurately, and represent the company and customer appropriately
- Work independently as well as cooperatively with the marketing team to meet deadlines, stay within budget, and schedule project implementation
- Examine existing processes, identify flaws, and create solutions that improve design capabilities
- Update and maintain internal databases for designs, photography, and video
Responsibilities
- Collaborate, brainstorm, and strategize with multiple teams on a wide range of materials that may include web pages, presentations, marketing collateral/materials, signage, internal communications, and videos
- Translate strategic direction into high-quality design within an established brand identity
- Develop concepts and execute original content by determining the ideal usage of color, text, font style, imagery, and layout
- Manage the design and uploading process for all project materials, based on best practices for using a content management system
- Use trend intelligence and knowledge of historical and current markets when designing and executing specific classifications