Director

Description:

THE ROLE
We’re looking for a motivated Director, Global Influencer Marketing to support the Calvin Klein Fragrances and Marc Jacob Fragrances. In this role you will report to the Senior Vice President and support with the creation, development and execution of the influencer marketing and PR strategy, with a strong focus on digital and social communications to drive brand awareness and visibility. The Director will also help lead local implementation of strategies, working closely with the markets to leverage traditional and digital media, in addition to consumer facing activations to inspire connections and engagement between the brands and their target audiences. The ideal candidate is at the forefront of public relations and influencer marketing trends and has a creative and innovative approach that can elevate traditional programming with experimental forward thinking. Additionally, the candidate should be well-versed in existing and emerging social media platforms, knowledgeable on up-and-coming influencers and media outlets, and can act as a resource to the team with fresh and original ideas that can position the brands as competitive leaders within the fragrance category. The position requires strong administrative and communications skills, an aptitude for multi-tasking, and a team-player with a positive attitude who can effectively work across internal functions and with license partners.