Director

Description:

Acxiom is searching for a Sr. Director, Analytics Practice Lead to run both analytics strategy and delivery. *This role can be located almost anywhere in the U.S. What You Will Do: Lead a team of AI and ML engineers and ML ops SME’s Lead a team of data science and data analytics Create best in class accelerators and solutions on partner platforms like GCP, AWS, Databricks and Snowflake Sell through and build automation of analytics products and services Establish, build and scale analytics infrastructure Build out data transformation and MDM capabilities Evaluating new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc. Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce). Building and executing a client specific data strategy including performing gap assessments, creating optimal state data plans, and building execution roadmaps Identifying strategic data-driven services that will allow clients to grow their business Assisting clients in defining analytics needs and developing solutions to solve those challenges Acting as a key partner for the client and internal teams by implementing conceptual data frameworks and developing effective marketing strategies Expanding client work, including building recommended approaches and scope Evaluating new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc. Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce). Managing efficient execution of projects, including the implementation of best practices What You Will Have: 15+

years of experience in engineering 15+ years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company Ability to lead a team of data science, data analysts and data engineers Deep understanding of Adobe and SalesForce analytics offerings Deep understanding of DataBricks and Snowflake Strong analytical, critical thinking, and problem solving skills Strong client relationship and communication skills, with experience managing multiple projects across teams Experience managing a team Strong analytical, critical thinking, and problem solving skills Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.) Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.) Demonstrates ability to innovate and enhance processes through the utilization of new technologies and knowledge. Ability to apply marketing and commercial intelligence concepts for business success. Flexible with the ability to keep up with a fast paced, constantly evolving environment. Problem solvers, comfortable developing and working to different solution types and scopes. Detail-oriented with the ability to coordinate and lead projects across multiple teams and functions What Will Set You Apart: Acxiom experience Primary Location City/State: Homebased - Conway, Arkansas Additional Locations (if applicable): Acxiom is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status. Attention California Applicants: