Create engaging marketing campaigns for the company’s business platform, B2B Publishing, varying from print, digital ads and social media creatives as well as web banners/thumbnails
Design visually appealing and informative marketing decks and sell sheets for presentations, pitches and client meetings
Develop promotional assets including digital and print ads for marketing campaigns and events
Create mock-ups and visuals of print and digital ads, for the company’s web pages and company print covers and special sections
Ensure that all designs and marketing decks/sell sheets adhere to brand guidelines and reflect the brand’s tone and messaging
Adapt designs for different platforms and formats, optimizing them for maximum and visibility.
Create clear and engaging visuals in support of potential advertising clients, partnerships, and opportunities. Such visuals may include, but are not limited to, marketing and sales collateral, digital and print advertisements, social media, email campaigns, video sizzle reels, direct mail and more
Create concepts, sketches, graphics and high-fidelity executions in support of brand and marketing campaigns, packaging, and store design
REQUIREMENTS:
Bachelor’s degree.
Minimum of 3 years experience in portfolio showcasing graphic design skills across various mediums such as digital, ads, print, social and video
Solid understanding of fundamental marketing principles including social, online/digital, product development
Great organizational skills with design files as well as great attention to detail with emphasis on accuracy and quality
In-depth knowledge of typography
Strong project management with the ability to work well under pressure in a deadline-driven environment
Tech savvy, with the ability to resolve solutions on the spur of a moment
Ability to leverage feedback and channel it into design exploration
Strong storytelling skills
Knowledgeable and flexible with both Mac and PC platforms
Intuitive knowledge for design consistency throughout assets
Ability to successfully apply necessary brand elements, and able to expand style guide to various assets
Expert in Graphic Design and Apple Keynote, including animation
Strong background in Google Drive and MS Office Suites