Description:
Duties & Responsibilities
Description
Prospect Identification and Outreach:
- Conduct thorough market research to identify potential corporate sponsors and foundations that align with Arizona Arts Live’s goals.
- Develop a targeted outreach strategy to solicit sponsorships, ensuring alignment with organizational values and objectives.
Sponsorship Inquiries Management:
- Serve as the primary point of contact for incoming sponsorship inquiries, providing timely and informative responses.
- Develop and maintain a database of potential and current sponsors to streamline communications and track engagement.
Marketing Material Development:
- Collaborate with the Marketing Director and creative team to design persuasive marketing materials for sponsorship proposals, including brochures, presentations, and digital content.
- Tailor marketing materials to meet the specific interests and needs of potential sponsors.
Networking and Relationship Building:
- Actively participate in industry events, conferences, and networking functions to build and nurture relationships with key stakeholders and potential sponsors.
- Represent Arizona Arts Live in community and industry settings, enhancing visibility and fostering partnerships.
Market Trends and Industry Insights:
- Stay updated on industry trends, competitor activities, and economic factors that may impact sponsorship opportunities.
- Analyze and report on market conditions to inform strategic planning and decision-making.
Proposal Writing and Documentation:
- Prepare comprehensive and persuasive sponsorship proposals tailored to individual prospects, highlighting the benefits and impact of partnership.
- Ensure all sponsorship agreements are documented and comply with organizational policies, including managing gift documentation and intentions.
Performance Tracking and Reporting:
- Monitor and evaluate the effectiveness of sponsorship initiatives, providing regular reports to the Marketing Director on progress, outcomes, and areas for improvement.
- Use data and insights to refine strategies and enhance future sponsorship efforts.
Other duties as assigned
Knowledge, Skills & Abilities
- Strong communication and interpersonal skills for effective relationship management.
- Proficient skills in proposal writing and marketing material development.
- Analytical skills to assess market trends and sponsorship effectiveness.