Description:
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Develop content to support communications and marketing efforts, as well as drive engagement and raise brand awareness, including highlighting our cases, culture, and recruiting and DEI efforts across offices. Ensure distribution of that content through appropriate communications channels, such as press releases, award entries, firm website and intranet content, and social media posts.
- Support efforts to identify, assess, and coordinate attorney participation in conferences, seminars, forums, sponsorships, and speaking and writing opportunities to ensure they are aligned with the goals of the firm, offices, and practices.
- Stay up to date on legal industry trends and utilize that knowledge to proactively make communications-related recommendations, such as generating pitch ideas or specific types of content, to support individuals, cases, practices, and the firm.
- Ensure that marketing materials are updated regularly, appropriately reflect practice group experience and expertise, and are consistent with firm brand and style guidelines.
- Assist with media monitoring process, track article and commentary placements, and produce daily media clips reports.
- Consult with external PR teams on all aspects relating to the firm’s media relations and work to develop and maintain relationships with key legal, business, and industry trade media.
- Assist with drafting the firm’s external submissions for legal directories, awards, and surveys, working with lawyers and practice leaders to draft nominations, and promote award wins.
- Monitor legal and trade publication editorial calendars for award submissions and other media pitching opportunities.
- Draft/review bios, press releases, social media posts and announcements.
- Communicate regularly with the BD/Comms team and other relevant internal stakeholders to ensure that the status of projects, including media-related developments, are shared in a timely fashion.
- Proactively contribute to broader BD/Comms projects and initiatives as needed.
QUALIFICATIONS:
- Excellent writing and communication skills, including strong grammar, punctuation and spelling skills, and an ability to translate technical and industry-specific information into clear, compelling content.
- Strong work ethic and client service orientation.
- Commitment to professional growth and development.
- Ability to prioritize and manage workload, work independently and as a member of teams, and complete tasks under time pressure as necessary.
- Ability to maintain poise, tact and professionalism when interacting with internal and external contacts.
- Strong computer skills including advanced knowledge of Microsoft Word, Excel and PowerPoint are essential; experience with Adobe InDesign is preferred.
- Ability to maintain confidentiality.
- Ability to learn new skills as they become necessary.
- Ability to function in a collaborative organization and be a team player.
- Enthusiasm and flexibility to work on other activities and projects as needed.
- Knowledge of AP Style Bachelor’s degree or equivalent required. English, communications, journalism, or other writing-focused majors are strongly preferred.