Description:
You are a seasoned marketing strategist with a passion for technology and a deep understanding of the SaaS landscape. Your expertise lies in crafting compelling narratives that connect with customers and drive business results. With a balance of creative vision and analytical prowess, you lead teams to exceed expectations through complex marketing operations.
Roles & Responsibilities:
- Develop and execute a cohesive marketing plan to increase brand awareness and market share.
- Drive the strategic direction of marketing campaigns, ensuring alignment with riyo.ai's business objectives and user experience focus.
- Lead and inspire a team of marketing professionals to foster a culture of innovation, collaboration, and performance.
- Partner with cross-functional teams to ensure a unified approach to customer service and product offerings that meet market demands.
- Utilise data-driven insights to inform decisions and tailor marketing efforts to our diverse customer base.
- Oversee the management of marketing channels, ensuring a consistent and impactful brand message.
- Cultivate a network of strategic partnerships to amplify riyo.ai's reach and influence in the market.
Requirements:
- Proven experience as a CMO or similar leadership role within the SaaS industry.
- Demonstrable success in developing marketing strategies and business plans for tech products.
- Strong grasp of market research, data analysis methods, and marketing metrics.
- Expertise in digital and traditional marketing channels with a proven track record of creating campaigns that engage and convert.
- Exceptional leadership abilities with experience in building and managing high-performing teams.
- Excellent communication skills, with the capacity to articulate a clear vision and strategy.