Description:
The Business Development Specialist is responsible for placing proactive outbound calls to established customers and potential prospects. Business Development Specialist develop, maintain, and implement business partnerships with customers in the independent, corporate, government/university and retail accounts within a specific geographic area. This includes new business development, selling products and promotions, new product launches, communicating recent price changes, quotes, directing service issues to the proper channels, understanding customer specialty area in order to provide value and soliciting competitive intelligence in order to expand and retain existing business. The Business Development Specialist is also responsible for coordinating and supporting sales activities on shared accounts with the region and meeting corporate rebate targets.
- Creates and executes an operationally efficient daily regional call plan. Effectively and efficiently manages the assigned region with a regular call cycle that results in the delivery of appropriate/defined customer touches while also making off-cycle, discretionary calls, as situations require.
- Conducts proactive outbound calls to targeted groups of accounts in order to maximize purchasing opportunities, grow sales revenue, develop customer loyalty and foster support of the company programs and services through cross-selling and upselling.
- Conducts pre-call research and planning to set goals for the call and to anticipate customer needs through consultative selling framework.
- Solicits competitive intelligence information from customers. Generates professional quotes and inquire on all quotes for which orders were not placed to develop competitive information and share with appropriate departments. Schedules follow up inquiries to progress the sales cycle.
- Develops and maintains strong customer relationships with a group of customer accounts.
- Generates and analyzes reports to identify customer to take advantage of the trend or minimize the impact of the trend.
- Accesses ordering systems to assist customers with availability information and ordering.
- Collaborates with Regional Director to analyze current trends with customers and creates formalized business development plans through a One Cencora approach.
- Conducts prospecting calls to recruit customers interested in doing business with the company and evaluating current customer leakage points.
- Participates in department meetings.
- Enters and maintains integrity of data in company CRM software programs.
- Supports Manager and performs related duties as assigned.