Description:
The SVP, Business Development is responsible for the agency's new business efforts, partnering with key leaders to deliver on growth opportunities for new clients in the S&SX portfolio.
Key Responsibilities:
- Collaborate with senior leaders on S&SX new business strategy.
- Pre-qualify incoming leads by analyzing market strategies, competition, business challenges and geographical needs/ desires.
- Uncover new leads through networking and partnership.
- Build and maintain new relationships through prospect and outreach.
- Formulate and keep updated "common RFP questions" and pre-vetted answers re: agency network, financials, agency capabilities and talent.
- Develop compelling case studies that showcase agency capabilities and results.
- Continuous refinement, improvement and sharing of the S&SX pitch process for greater success and efficiency.
- Own the delivery of required pitch materials such as presentations, case study examples, etc.
- Develop a yearly business development plan for S&SX focused on growing existing business and targeting new business.
Qualifications
- Business development experience in an agency environment required, shopper marketing/retail preferred.
- 12+ years of experience
- Superior organization and project management skills.
- Ability to engage effectively across many levels and functions within the agency.
- Ability to prioritize and multi-task under deadlines.
- Self-starter with a willingness to participate as a doer as well as a leader/strategist/big picture thinker.