Description:
The Associate Regional Account Director (ARAD), Oncology is focused on driving key account strategy and unlocking growth opportunities for our select products of our Oncology portfolio in their area’s IDNs, hospitals, and large, complex community accounts. The ARAD will identify key customer issues & opportunities, build account plans and execute those plans via a coordinated cross-functional approach. The ARAD will provide support to key accounts for clinical, operational and financial aspects of our products. The goal is to be perceived as a partner of choice by our customers. The span of coverage will be South Texas. Travel 50-75% within the territory. The candidate must be domiciled within the territory and preferably within the South Texas area as that is the center of the territory.
KEY TASKS AND RESPONSIBILITIES
- Building & maintaining relationships with key account stakeholders (C- and D- level);
- Conducting business reviews (QBRs);
- Leveraging data tools to identify growth opportunities;
- Developing, implementing, and measuring cross-functional account plans that unlock growth opportunities for the products they are responsible for monitoring product pathway status and ensuring appropriate positioning;
- Emphasis between these activities may be adapted to the area’s customer team’s specific needs;
- Unlock product growth opportunities in accordance with product labeling and company policies;
- Build strategic relationships with key stakeholders at selected accounts for long-term mutual success and conduct business reviews with relevant stakeholders and support accounts on Clinical, Financial and Operational topics related to Bayer’s product portfolio;
- Attend relevant conferences, conventions and trade shows to meet customers and stay up to date relevant topics;
- Identify and prioritize key account opportunities by analyzing and synthesizing information from multiple sources (e.g. market research, performance history, customer investigation, and Area customer team knowledge) and sharing insights with the account team;
- Collaborate with the cross-functional team to build and implement account solutions and action plans;
- Mobilize Area customer team (Sales Consultant, Field Reimbursement, Nurse Educators, Medical Affairs, Regional Marketing) and HQ teams where appropriate, to implement key actions from account plan;
- Set account key performance indicators (KPIs) aligned to organizational and brand priorities, monitoring achievement of goals and updating the account plan accordingly ;
- Build and maintain appropriate relationships with relevant 3rd parties (e.g. GPOs, Diagnostic companies, industry & trade groups);
- Facilitate a high level of collaboration across functions, reinforcing the value of bringing diverse perspectives to develop solutions to meet customer needs.
WHO YOU ARE
Bayer is seeking an incumbent who possesses the following:
REQUIRED QUALIFICATIONS
- Bachelor’s Degree;
- 5+ years of pharma and/or other healthcare-related experience;
- 3+ years prior experience in a customer-facing Oncology commercial role;
- Demonstrated skills in business planning, including account planning, problem solving, contracting, and analytics;
- Demonstrated cross-functional influence, communication, and conflict resolution skills;
- Deep understanding of customer channels and market dynamics across Oncology;
- Experience in budget management;
- Proficient in Power Point and Excel;
- Valid driver’s license with a clean record;
- Business travel by air and car required up to 50%; some weekends required.