Associate Partner Development Manager

Description:

As an Associate Partner Development Manager you will play a crucial role in supporting the agency partnerships team by executing marketing initiatives and outreach strategies to drive lead generation, prospect engagement, and revenue growth. This position offers an exciting opportunity to collaborate with the partnerships team, leveraging your skills in communication, organization, and creativity to contribute to the company's sales objectives, growth, and overall success. You will be at the forefront of our sales efforts, identifying opportunities, and engaging prospects to drive them through the sales funnel. This position offers an exciting opportunity to work in a dynamic and rapidly evolving industry, collaborating closely with agency, marketing, and product teams to achieve targets and contribute to the company's success. Responsibilities Campaign Coordination: Assist in the planning, coordination, and execution of marketing campaigns and promotions to generate leads and support sales initiatives. This may include email marketing, social media outreach, content creation, and advertising campaigns. Outreach and Engagement: Initiate contact with leads via phone calls, emails, social media, and other communication channels to introduce our products/services, understand their needs, and qualify their interest and fit. Lead Generation: Collaborate with marketing and agency teams to develop targeted lead generation strategies, including identifying key target audiences, creating compelling messaging, and executing outreach campaigns to attract potential customers or grow existing accounts. Content Development: Support the creation and distribution of marketing materials and sales collateral such as brochures, presentations, case studies, and blog posts to educate prospects, showcase product/service features, and address customer pain points. Market Research: Conduct market research and competitive analysis to identify industry trends, market opportunities, and customer insights that can inform marketing and sales strategies. Communication and Collaboration: Facilitate communication and collaboration between marketing and agency teams by serving as a liaison, sharing insights, gathering feedback, and coordinating joint initiatives to align efforts and achieve common goals. Product Knowledge: Develop a deep understanding of our products/services, value proposition, and competitive landscape to effectively communicate key differentiators and benefits to prospects.